Marketers Welcome TikTok’s Transparency Play, Despite Political Tensions | AdWeek
Read more here.
Per AdWeek:
Check out the latest from Adweek about TikTok's plans on increasing transparency and what our social experts have to say about it.
“These changes do not happen in a vacuum,” said Bryan O'Loughlin, head of paid social at ad agency Empower, “and updates like this have a ripple effect throughout the digital media ecosphere.”